Public Profile

Hootsuite

Hootsuite, officially known as Hootsuite Media Inc., is a leading social media management platform headquartered in Vancouver, Canada. Founded in 2008, the company has established itself as a key player in the digital marketing industry, providing businesses with tools to manage their social media presence effectively. With a focus on social media scheduling, analytics, and engagement, Hootsuite offers unique features that streamline the management of multiple accounts across various platforms. Its user-friendly interface and robust analytics capabilities set it apart from competitors, making it a preferred choice for businesses of all sizes. Hootsuite has achieved significant milestones, including partnerships with major social networks and a vast user base that spans over 175 countries. As a pioneer in the social media management space, Hootsuite continues to innovate, helping brands enhance their online presence and drive engagement.

DitchCarbon Score

How does Hootsuite's carbon action stack up? DitchCarbon scores companies based on their carbon action and commitment to reducing emissions. Read about our methodology to learn more.

23

Industry Average

Mean score of companies in the Computer Services industry. Comparing a company's score to the industry average can give you a sense of how well the company is doing compared to its peers.

26

Industry Benchmark

Hootsuite's score of 23 is lower than 67% of the industry. This can give you a sense of how well the company is doing compared to its peers.

33%

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Hootsuite's reported carbon emissions

Hootsuite, headquartered in CA, currently does not have publicly available carbon emissions data or specific reduction targets outlined. Without concrete figures or commitments, it is challenging to assess their climate impact or initiatives. However, as a company operating in the digital marketing sector, Hootsuite is likely aware of the growing importance of sustainability and may be exploring strategies to address carbon emissions in line with industry standards. As the conversation around climate action continues to evolve, it will be essential for Hootsuite to establish clear commitments and measurable targets to contribute positively to global climate goals.

Industry emissions intensity

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Very high
Some industries are more carbon intensive than others. Hootsuite's primary industry is Computer and related services (72), which is very low in terms of carbon intensity compared to other industries.

Location emissions intensity

Very low
Low
Medium
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Very high
The carbon intensity of the energy grid powering a company's primary operations has a strong influence on its overall carbon footprint. This request for Hootsuite is in CA, which has a low grid carbon intensity relative to other regions.

Reduction initiatives & disclosure networks

Companies disclose and commit to reducing emissions to show they are serious about reducing emissions impact over time. They can also help a company track its progress over time.

Hootsuite is not participating in any of the initiatives that we track. This may change over time as the company engages with new initiatives or updates its commitments. DitchCarbon will update this information as it becomes available.

Science Based Targets Initiative
Carbon Disclosure Project
The Climate Pledge
UN Global Compact
RE 100
Climate Action 100
Race To Net Zero
Reduction Actions

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Where does DitchCarbon data come from?

Discover our data-driven methodology for measuring corporate climate action and benchmarking against industry peers